Ceremony marks milestone at major 360 PRS apartment scheme in Rugby


Council Cabinet members were invited to lay a ceremonial first brick to mark an exciting milestone for a new build-to-rent residential development in Rugby.

The development consists of 360 apartments across four buildings and will be completed at the start of 2023. It will provide a mix of one and two-bedroom apartments with communal facilities, including a gym, ‘work from home’ space, communal kitchen and a 24-hour concierge, only a three-minute walk from Rugby train station.

The multi-million-pound regeneration scheme is incredibly exciting for the local area and is within commutable distance to London, being under 49 minutes away on the train and Birmingham around 30 minutes.

The team delivering the project; Cassidy Group (Developer) Edmond de Rothschild Real Estate Investment Management (Funder and Owner) and Metnor Construction (Principal Contractor) have been working with Rugby Borough Council over the last 3 years to turn the old cattle market into a vibrant place to live.

Patric Cassidy, Director of Cassidy Group, said:

‘From first agreeing to purchase the site in 2018, I believed that we could create a new hub in the area. Regeneration is so important in towns like Rugby and I’m proud of the work that has been done so far. To ensure the success of the project, we employed Metnor Group and partnered with Edmond de Rothschild, who (work with Cassidy Group nationally and together) bring with them a wealth of experience within the private rented sector and I look forward to working with them over the coming months.’

Cllr Jill Simpson-Vince, Rugby Borough Council portfolio holder for growth and investment, said:

“The Market Quarter has transformed the former cattle market site and provided social housing, a medical centre, extra care apartments and a nursing home in the town centre. This development completes the regeneration of a key site and also contributes to meeting the borough’s housing need by offering rental apartments in a prime location.’’

Laying of the brick image: Cllr Carolyn Robbins laying the first above ground brick, joined by Cllr Jill Simpson-Vince & David Collins. 

Apprentice and Cllr: Left to right; David Collins – property manager, transformation change unit, Cllr Carolyn Robbins – portfolio holder for finance, performance, legal and governance, Finlay Parry – Metnor Apprentice, Cllr Jill Simpson-Vince – portfolio holder for growth and investment and Patric Cassidy -Director Cassidy Group.

 Construction site: Metnor’s Construction Manager Nathan Jones, stood between all 4 blocks of accommodation.